Behind the Business
Tucked into Tofino’s scenic harbourfront, The Shore Pier seamlessly blends modern design with coastal charm. This versatile space provides a stunning backdrop for weddings, corporate and community events, festivals, retreats, and more.
Challenge
The Shore Pier’s website was in need of an upgrade, with outdated software and design that didn’t reflect the true grandeur and beauty of the venue.
The goal was to attract high-ticket guests, particularly for weddings, and showcase the space for other events through a more refined, visually striking online presence.
Solution
We collaborated with photographers to curate imagery that captures the experience and surrounding beauty of The Shore Pier.
We then crafted new copy tailored to the needs and desires of their ideal guests, paired with a professional design that meets modern standards. The site was optimized for faster load times, enhanced security, and a simplified, smoother user experience.
Result
The Shore Pier began receiving inquiries from ideal guests within 24 hours of launch. The refreshed site makes it easier to attract the desired clientele and strengthen its position as a premier destination for upscale events.
